News - UK Eurovision Preview Party | Eurovision Song Contest News - 2008 Belgrade, Serbia 

Sweden will be represented at the UK Eurovision Preview Party, not by Charlotte Perrelli, but by Kopparberg Swedish Cider! They have been announced as the event sponsor for the biggest promotional night of the year. The company have agreed to support the event in order for organisers to raise funds needed to help organise the event.

The scale of the event at London's La Scala on April 25th has grown rapidly since the event was announced. More artists will be announced this week and local media are all helping ensure that the event is a success. Capital Radio have helped promote the event live on air and with a competiton on their website, and event organisers are keen to put on a big show for what now looks set to be a sell out 1100 capacity crowd.

Kopparberg has already built an association with the London Schlager Parties. They are supporting the UK Eurovision Preview Party as well as providing some goodies for partygoers on the night. Their drinks range will be on sale at the venue for the first time at the party.

Luke Wade, Kopparberg’s London Business Development Manager said "Kopparberg is delighted to sponsor the Party which builds upon our successful involvement with Schlager Parties.  The UK Eurovision Preview Party has the makings of a great night and through our association we hope to bring a little bit of sweet Swedish fun to the proceedings!"

Party organisers are hoping to unveil some additional surprises for ticket holders later this week with some more announcements in the pipeline.

ADDITIONAL PARTY INFORMATION

Tickets for the UK Eurovision Preview Party presented by esctoday.com are now onsale via the official website, through the Scala website, from the Scala box office or directly from www.ticketweb.co.uk. Tickets can also be bought from Ticketweb by phone on +44 8700 600 100. Tickets are currently priced at £10 in advance, any remaining tickets will be charged at £15 on the door. Confirmed artists so far are:

• Ani Lorak, Ukraine 2008
• Euroband, Iceland 2008
• Isis Gee, Poland 2008
• Morena, Malta 2008 
• Nico & Vlad, Romania 2008
• Laka, Bosnia & Herzegovina 2008
• Maria, Norway 2008
• Paul Oscar, Iceland 1997
• additional acts will be confirmed in the upcoming days (final line-up subject to change)

Fans are invited to bring their flags, dress up and make the most of what promises to be the biggest and best Eurovision Song Contest Party ever seen in the UK. Stay tuned to esctoday.com and the UK Eurovision Preview Party website for information about additional artists signing up to the event over the next three weeks.

• Click here for the event website
• Click here to book tickets now